Evaluation - Q5) What kind of media institution might distribute your media product and why?

Egmont Group

I think that Egmont would distribute my media product as they are a unique publishing company who have a target audience of a young age which is similar to the target audience for my own magazine. I think that Egmont would be the best publishing group to distribute my product as they publish the 'We Love Pop' magazine. I based a lot of my research on this magazine as inspiration to gather some ideas for my own product as it has a similar target audience. As Egmont is the publishing company for this magazine, I already know that they are popular with my target audience, especially due to their focus on younger generations therefore it would be a trust worthy institution for me to use. In addition to this I think they would be interested in my magazine as it fits in with the type of magazines that they already publish which could attract some new customers for them.

I have used Egmont's website to find out information about the group and the types of magazines that they distribute: http://www.egmont.co.uk/magazines.asp

Evaluation - Q5) What kind of media institution might distribute your media product and why?

Egmont - Research

Egmont is the UK's biggest children's publisher and they publish only for children as they are their main focus. Egmont Group is Scandinavian in origin and is one of the world's biggest media companies. They’re a private company owned by a charitable foundation and sell more than 25 million books and 12 million magazines a year.

Egmont are number 2 in the UK children's book market, number 1 in the character book market and number 2 in magazines. They have a team of many talents, more than 200 people based in their London offices and their titles and authors are loved by children, parents and teachers.

Egmont publish many popular magazine products such as Barbie, Hello Kitty, Ben 10, Go Girl, Disney and Me and We Love Pop.

I have used Egmont's website to educate myself on the different products that they publish and their unique and specific target audience: http://www.egmont.co.uk/

Evaluation - Q5) What kind of media insitution might distribute your media product and why?

Emap - Research

Emap International Limited is a British Media Company which specialises in the production of business-to-business magazines, and the organisation of business events and conferences. It is now owned by Apax and Guardian Media Group.

Emap is a content, subscription and networking business. They connect influential people and organisations to a high-value network of decision-makers, data and ideas through their industry-leading portfolio of brands including Retail Week, Health service journal, MEED, Architect’s journal and Drapers.

This is Emap's website which helped me to find out information about the company and their target audience: http://www.emap.com/

Evaluation - Q5) What kind of media institution might distribute your media product and why?

Bauer - Research

Bauer media group is an international distribution company headquartered in Hamburg, Germany. It operates in 16 countries worldwide and was founded in 1875. It has been privately owned by the Bauer family.

Bauer have more than 80 influential media brands, spanning a wide range of interests. These include Heat, Grazia, Closer, MCN, FHM, Parkers, MATCH, Magic 105.4, Kerrang and 4music. The business is built on millions of personal relationships with engaged audiences.

The Bauer website helped me with my research to understand the company and who they appeal to: http://www.bauermedia.co.uk/

Evalutation - Q5) What kind of media institution might distribute your media product and why?

IPC - Research

IPC Media (International Publishing Corporation) is a magazine consumer and digital publishing company in the United Kingdom which has a large portfolio and selling over 350 million copies of magazines each year.

It has more than 60 iconic media brands, IPC creates content for multiple platforms, across-print, online, mobile, tablets and events. It also has an award winning portfolio of websites reaches over 25 million global users every month.

IPC publishes many magazine products such as Teen Now, Look, Woman's Weekly, Soap Life, TV Easy, Golf monthly and many more.

I have used the IPC website to do some individual research to get a clear idea of what the company do and how they do it: http://www.ipcmedia.com/